New Edge Series from Helly Hansen offers versatility and style to Urban commuters

While Helly Hansen was born by the sea and raised in the mountains, the Norwegian brand has no shortage of experience in the city. For Summer 2020, Helly Hansen introduces its Edge Series to the urban category.

This capsule collection of clean, uniquely designed pieces include a waterproof poncho and waterproof jackets and pants developed with more than 140 years of expertise, designed to suit the modern commuter and general consumer this season, come rain or shine.

The Edge 3L Poncho, for both men and women, offers breathability and waterproofing for the warmer, humid days of spring and summer. Using a lightweight 3L fabric that’s soft to the touch and easily packable, urban commuters don’t need to compromise on functionality thanks to straps to articulate the sleeves and an internal belt for cinching to create any desired silhouette.

Reflectivity provides safety during travel and a shapeable hood brim folds away when it’s not needed. To further the piece’s versatility, straps with velcro can be attached around the wrists when riding a bike to keep both legs and handlebars dry. Once the rain stops, the poncho packs into a handy carry pocket equipped with an adjustable crossbody strap.

Additions to the Edge Series include the Edge 3L Jacket and Edge 3L Pant. Using the same 3L Helly Tech® Professional materials of the poncho, the fully waterproof garments fit naturally, and ensure both comfort and function. Designed with discreet logos and mechanical venting, consumers can look good during travel and arrive in style.

To learn more about Helly Hansen’s latest collections, visit www.hellyhansen.com.